WHAT IS THE DIGITAL AND CREATIVE INDUSTRY SAYING ABOUT FLEXIBLE WORKING?
At Artisan we recently finished taking submissions for the Creative Industry Sentiment Survey, which is the only research of its kind in Australia that is specifically designed for the digital and creative space, where the participants are business owners and members of the industry. The full results will be published shortly.
One of the stand out questions from the first survey of the year was “Do you allow your team to work flexibly?", which was then broken down to self management, flexible working hours and flexible locations. Below are the overall results from the creative and digital industry.
It is clear that these results reflect trends that are showing up in majority of other industries in the country. FLEXIBLE AND REMOTE WORKING IS HAPPENING.
58% of our participants indicated that they are implementing or are encouraging flexible working, with 18% working towards it. Which shows us industry has chosen its direction.
So why is it creative businesses are adopting flexible working and how is it improving businesses?
1) Improvements in productivity
There have been countless studies that have identified positive correlations between flexible working and improved productivity which can lead to increased revenue generation. A well thought out, dedicated flexibility policy leads to employee engagement and performance which can lead to improved profits for the business.
2) Employee attraction and retention
An empowered employee craves autonomy over when, where and how they work, which makes flexible working is a highly desirable workplace benefit. Employees are more likely to stay in a workplace that helps them balance their personal and professional lives. If you add the flexible incentive to your workplace, it can be a huge gesture that shows employees that they are valued as people with interests and responsibilities outside of work. If you as a business owner take into account the needs of staff you are showing them that you want them to stay. It has the mutual benefit of retaining the talent you’ve created, while avoiding the cost and hassle associated with recruiting and training new staff.
3) Well-being of employees
Flexible working gives employees autonomy and the ability to balance other commitments and obligations they do necessarily wish to share with the workplace. Time and time again studies have been conducted that have shown "extra curricular" activities such as hobbies, studying or keeping fit help correlate with employee well-being.
4) It creates value
Flexible working encourages higher levels of performance, collaboration and creativity. When your workforce feels as though they have more autonomy they are more likely to push themselves harder. You may also notice that employees are more engaged with their work and with each other.
Maybe its time you "Flexed" look out for part two coming next week... How to implement a flexible working policy, along with example of how creative businesses are working toward a flexible workplace.
The information in this article comes from Artisan Creative Industry Sentiment Survey, you can view a snapshot of March 2020's result here.
If you want to join the ongoing conversation and have your input in this research click here and sign up! You'll receive the reports and be asked to participate.
Also don't forget that Artisan we have a talent pool dedicated to flexible working. A candidate base of highly skilled creatives and digital experts that can help with overflow or join your team. If you are in need of freelancers, contractors or permanent staff get in touch on (03) 9514 1000.